FOG message in a frying pan

Anglian Water’s Keep It Clear campaign is teaming up with supermarkets Sainsbury’s and Waitrose, and water companies across the UK, to encourage customers not to cause pains in the drain this Christmas.

Each year, thousands of sewer blockages are caused by people pouring cooking fat, oil and grease (FOG), down their kitchen sinks. These blockages can lead to flooding inside homes and businesses and are expensive to clear - money that could be saved on customers’ bills.

The Keep It Clear programme is now working with the two retailers to give fat traps and fat funnels to people buying their turkey or roast from Waitrose, or ordering online from Sainsbury’s this Christmas, contributing to more than 200,000 across the UK. The traps and funnels can be used to collect waste FOG for recycling or disposal via the bin.

Simon Love, Anglian Water’s Head of Water Recycling Collection Services, said: “Working with two major supermarket chains to raise awareness about the impact of pouring fat down the plughole or sink is great news. With these two giants of retail working with our Keep It Clear programme, hopefully we can begin to make a difference and continue to reduce the number of blockages we experience not only at Christmas but 365 days of the year.”

Paul Crewe, Head of Sustainability for Sainsbury’s, commented: “We’re proud to be distributing more than 100,000 funnels nationwide this year. As well as keeping Britain’s waste water network flowing, the cooking oil and fat captured from your roast this Christmas could be turned into bio-fuel to power vehicles.’

Quentin Clark, Waitrose’s Head of Sustainability and Ethical Sourcing, added: “Here at Waitrose, we are committed to supporting local communities and helping to reduce the problem of fat in sewers across the country. By encouraging our customers to use the free fat-traps, we can dramatically cut the percentage of damage caused to drains and pipes by fat, oil and grease.”

David Williams, Area Director for Business in the Community, said: “We are delighted to be part of this initiative, which is a great example of how businesses can work together to drive positive change towards a sustainable and prosperous future for themselves and the communities they serve. It clearly shows how business collaboration can deliver practical results that are good for business and help us all to live more sustainably while create wider value for society. ”

Free fat traps will be available, while stocks last, at participating Waitrose stores. Sainsbury’s will be sending out 130,000 funnels with online deliveries. Terms and conditions apply. Further information on disposing of fat, oil and grease safely is available at

Follow the campaign on twitter at #stopdrainpain